If the real Jesus Christ were logged on to Twitter today, what would he “tweet” about? Would you follow him? Would he follow back? Would he engage or just “broadcast”? Clearly, nobody knows for sure, but it might be fun to speculate.
I know I’m on dangerous ground, so let me preface this by saying that there are no heretical intentions here. I am a believer who tries to live by “The Golden Rule”. My mind simply works in strange ways, and I just thought this particular twist might capture more interest than a piece on “Best Practices for using Twitter Hashtags”. I don’t speak for Jesus Christ and he did not approve this message. My goal here is to inspire creative thinking about social media and make a few people smile in the process. I may go straight to hell for many other reasons, but this post will not be one of them!
Any social media “gurus” interested in this job?
OK, with eternal damnation (temporarily) averted, let’s think together. Assume that Jesus Christ, or “@therealJC”, has decided to open a Twitter account (despite being all-knowing and therefore having no need to do so). What would his strategy be? Who would he target? What would he say? Would he use Tweetdeck to categorize his followers? How would he measure the ROI, or results of his campaign? Again, we can’t possibly know, but I challenge all the social media “gurus” out there to think about how they would help @therealJC grow a following and spread his positive message.
I don’t claim to be a “guru”, so I have no intention of creating a campaign in this post, but I do have some thoughts to share.
I BELIEVE that @therealJC would:
- “get” the general concept of social media
- see the benefit of “going viral”
- love the testimonials and retweets
- use many “best practices” to grow his following
- take the time to engage followers individually
- inject some humor and personality into the conversation
- retweet good quotes and links to positive articles and videos
- follow people who offer “value” and are “real”
- give lots of #FF “shout outs” to good people and non profits
- share GREAT CONTENT!
I BELIEVE that @therealJC would NOT:
- just preach or “broadcast”
- only talk about Himself (or his Dad)
- Link to the Bible on every “tweet”
- pay to get 15,000 new followers
- purchase teeth whitening products
- keep following anyone who “auto-DMs” Him
- tweet excessively
- follow any politicians (none of them “get it” yet)
- be negative (He might DM the spammers and false prophets though!)
So what might some of Jesus Christ’s tweets look like?
(forgive me Father, for I may be about to sin)
therealJC Just talked with @DAD. We’re cool now. I saw the big picture and got over the tough assignment. #forgiveness
therealJC @porngal272 FYI…you’re beautiful, but no need for you or anyone else to show me hot pix…nothing I haven’t seen or created before.
therealJC @susanboyle You go girl!
therealJC I still cry every time I watch “Brian’s Song”…how about you? Great movie!
therealJC Love you all, but @chrisbrogan is really a great tweeter! #socialmedia
therealJC #FF shout outs to every community group that helps kids at risk! You know where its @!
therealJC RT @DAD “Whatsoever you do to the least of my brothers, that you do unto me.”
therealJC @lazarus You’re welcome. Nice comeback! #gratitude
therealJC RT@Job “Patience is a virtue!”
therealJC @Judas @Pontius @orneryatheist All is forgiven.
therealJC Went to a party and they ran out of just about everything. Problem was solved…no harm done…good time had by all. Who needs a caterer? LOL!
therealJC Do you treat others as you would like to be treated? #goldenrule
therealJC @Job — recommend you connect with @CubsFan and share. #sympathy
therealJC Look past the teeth and $– @tonyrobbins makes some great points!
therealJC Want inspiration? Check out http//www.thebible.com (New Testament section is an easier read!)
therealJC Who is @ashtonkutcher and why is everyone following him?
therealJC about to experience a fantastic meal with the perfect wine pairing– “heavenly” –tweet you later! PEACE! #food #wine #happiness
Summary/Apology/Last chance for Redemption
So, having not yet been struck by lightning and not wanting to overtweet on behalf of @therealJC, I end with this. I don’t presume to know what Jesus Christ would tweet. I wanted to use an unconventional method to trigger some creative thinking. If anyone is offended, I apologize. But this blog post was more about #comedy #Twitter #Web2.0 and #socialmedia than #religion.
Sixteen years of Catholic school down the drain. I hope it was worth it. If you read this, feel free to comment…and pray for my soul!